Brand segmeantation: seven strategies for effective segmentation / (Record no. 58819)

000 -LEADER
fixed length control field 00462nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211115s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1403-92861-4
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - COLON CLASSIFICATION NUMBER
Classification number 8
Item number P6
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kapoor, Jagdeep .
245 #0 - TITLE STATEMENT
Title Brand segmeantation: seven strategies for effective segmentation /
Statement of responsibility, etc. by Jagdeep Kapoor.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Macmillan India Ltd. ,
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent 92p ;
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management- Segmeantation
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Coded location qualifier Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type invoice date
        Central Library Manipur University Central Library Manipur University MANI-795003 05/17/2016 MANI-79500   8 P6 3296/Com 11/29/2021 11/29/2021 Books 2016-05-17
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