Kapoor, Jagdeep .
Brand segmeantation: seven strategies for effective segmentation / by Jagdeep Kapoor. - New Delhi : Macmillan India Ltd. , 2006 - 92p ;
1403-92861-4
Management- Segmeantation
8 / P6
Brand segmeantation: seven strategies for effective segmentation / by Jagdeep Kapoor. - New Delhi : Macmillan India Ltd. , 2006 - 92p ;
1403-92861-4
Management- Segmeantation
8 / P6