Shanmugasundaram, S.  . <br/><br/>
Customer relationship management : modern trends and perspectives /  
edited by S. Shanmugasundaram. 
 - New Delhi :   Prentice-Hall of India Pvt. Ltd. ,   2008 
 - 276p ;  
<br/><br/><label>ISBN: </label>978-81-203-3326-0 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>X7295:8  / P8